j.crew’s brilliant arrival in London!

Earlier this month J.Crew opened it’s first flagship store in London on Regency Street. It is a large space spanning 17,000 square feet over 2 levels and is the second out of 3 total locations in London {for now!}.

I was inspired by the splash they made with the store for the opening, from the clusters of colored balloons on the exterior to a window display spelling out hello London, as well as the in-store telephone booth vignette.

The brand’s President & Creative Director Jenna Lyons, showed up looking like her iconic self in a fabulous outfit including an embellished gold and navy blue jacket, and Mickey Drexler the company CEO who has taken the brand through its evolution over the course of over 10 years, couldn’t look prouder to be launching the business in what is becoming the fashion capital of the world {I can’t say I blame him}.


J.Crew's brilliant opening in London j-crew-london-bespoke-cab-flagship-opening j-crew-lon-store06  jenna lyons mickey drexler

J.Crew Regency Street Opening


You can read more about the opening party and the brand’s plans for expansion via WWD here.  Cheers to the team at J.Crew, wishing them much success in their new market.

Happy Monday!

Image credits : 1 | 2 | 3 | 4 | 5 | 6

About Emmanuelle

Event Planning & Public Relations in the Boston Area specializing in fashion, beauty, textiles & consumer goods.
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